2023
Strategic Management
Name: Strategic Management
Code: GES10935M
6 ECTS
Duration: 15 weeks/156 hours
Scientific Area:
Management
Teaching languages: Portuguese
Languages of tutoring support: Portuguese, English
Regime de Frequência: Presencial
Presentation
It is a UC with more developed content in the area of strategy, privileging the holistic and long-term approach, briding the gap between theory and practice.
Sustainable Development Goals
Learning Goals
To developed:
A - A scientific and technical knowledge in strategic management;
B - A conscience of the strategy importance in the life of the organizations;
C - Participation capacity in the strategic decision;
D - Capacity to do research, synthesize, criticize, application, to do team work, writing and oral presentation and still argument capacities.
A - A scientific and technical knowledge in strategic management;
B - A conscience of the strategy importance in the life of the organizations;
C - Participation capacity in the strategic decision;
D - Capacity to do research, synthesize, criticize, application, to do team work, writing and oral presentation and still argument capacities.
Contents
1 - Introduction;
2 - Conceptual pictures of reference;
3 - Roots and evolutionary logics of the strategy;
4 - The strategic manager;
5 - Schools of strategic approaches: several typologies;
6 - Innovation and strategy;
7 - Strategic classic planning versus strategic modern planning: multiple strategic decisions.
2 - Conceptual pictures of reference;
3 - Roots and evolutionary logics of the strategy;
4 - The strategic manager;
5 - Schools of strategic approaches: several typologies;
6 - Innovation and strategy;
7 - Strategic classic planning versus strategic modern planning: multiple strategic decisions.
Teaching Methods
a) The method adopted for the acquisition and development of knowledge is based in the model of "teaching-research-application" and the method "role playing". The sessions will include expositive sessions, sessions doing team work and sessions for presentation and discussion of the realized projects;
b) The support material will be available in the e-learning Moodle platform in the University of Évora;
c) The grade will be based on the performance on several projects with different weights in the final grade: case studies (10%), write test (50%), theoretical works «Strategic Windows» or empirical projects «Strategic Plan for One Real Organization» (40%). Individual projects: Write Test and one Case Study. Projects in group: Strategic Windows or Strategic Plans and one Case Study.
b) The support material will be available in the e-learning Moodle platform in the University of Évora;
c) The grade will be based on the performance on several projects with different weights in the final grade: case studies (10%), write test (50%), theoretical works «Strategic Windows» or empirical projects «Strategic Plan for One Real Organization» (40%). Individual projects: Write Test and one Case Study. Projects in group: Strategic Windows or Strategic Plans and one Case Study.
Assessment
The stutent chooses beteen continuous assessement regime or an examination (final) regime.
CONTINUOUS ASSESSEMENT REGIME:
The grade will be based on the performance on several projects with different weights in the final grade: case studies (10%), write test (50%), theoretical works «Strategic Windows» or empirical projects «Strategic Plan for One Real Organization» (40%). Individual projects: Write Test and one Case Study. Projects in group: Strategic Windows or Strategic Plans.
FINAL REGIME:
One write test (100%).
CONTINUOUS ASSESSEMENT REGIME:
The grade will be based on the performance on several projects with different weights in the final grade: case studies (10%), write test (50%), theoretical works «Strategic Windows» or empirical projects «Strategic Plan for One Real Organization» (40%). Individual projects: Write Test and one Case Study. Projects in group: Strategic Windows or Strategic Plans.
FINAL REGIME:
One write test (100%).
Teaching Staff
