2023

Digital Image

Name: Digital Image
Code: VIS14187M
6 ECTS
Duration: 15 weeks/156 hours
Scientific Area: Design

Teaching languages: Portuguese
Languages of tutoring support: Portuguese, English
Regime de Frequência: Presencial

Sustainable Development Goals

Learning Goals

Provide students with knowledge and experience that allow them to design and project, and monitor and supervise multimedia, photographic, video or animation productions within the digital area.

Contents

1. Digital Edition
1.1. The Role of the Designer / Art Director.
1.2. Conception, elaboration and finalization of image for a digital project
2. Specific Concepts
2.1. Different types of image, and application to different media
2.2. Publication Visual Identity.
2.3. Production Briefing and PPM (Pre-Production Meeting).
3. Technical concepts
3.1. image for publication in social networks
3.2. Photography for Product editorial and application on different digital media
3.3. Animation of photographs for digital media
3.4. Crossing of different media in a publication (photography, video and animated graphics)
3.5. PackShoot Photography
3.6. Lighting techniques for different types of media
4. Production
4.1. Plan, project
4.2. Pre-production.
4.3. Production monitoring.
4.4. Coordination of work teams.
4.5. Post production.
4.6. Image selection.
4.7. Pagination and digital publishing

Teaching Methods

Classes will be based on the sharing and discussion of theoretical and practical knowledge with students, promoting the development of exercises within the scope of Editorial Photography. Promotion of debates on themes transversal to the learning process and presentation of case studies using audiovisual and physical supports.
The assessment is continuous and will consist of the presentation and guided discussion of intermediate results.
The intermediate evaluation of the student's performance will be done through the analysis of exercises where he will apply the acquired knowledge.
The final evaluation is based on the analysis of the final results of the work developed and presented by the student.
Attendance 10%
Intermediate Rating 50%
Fine Rating 40%
Classes will be based on the sharing and discussion of theoretical and practical knowledge. The evaluation is continuous with intermediate evaluations and, at the end of the semester, the final evaluation in a Jury model.

Teaching Staff