2023
Health Behaviours and Communication
Name: Health Behaviours and Communication
Code: CMS14328L
3 ECTS
Duration: 15 weeks/78 hours
Scientific Area:
Psychology
Teaching languages: Portuguese
Languages of tutoring support: Portuguese, English
Regime de Frequência: Presencial
Presentation
Promote understanding of the role of health behavior and communication that promotes access to quality healthcare and the promotion of well-being for all, at all ages.
Sustainable Development Goals
Learning Goals
1. To understand the role of behaviors and communication in health promotion
2. To know the main steps of a health communication program implementation
3. To know the principles and techniques of an effective communication in health com-munication programs development
4. To identify behavioral and communication strategies to solve health problems
5. To develop skills that promote effective (interpersonal and mediated) communication with low literacy health audiences
2. To know the main steps of a health communication program implementation
3. To know the principles and techniques of an effective communication in health com-munication programs development
4. To identify behavioral and communication strategies to solve health problems
5. To develop skills that promote effective (interpersonal and mediated) communication with low literacy health audiences
Contents
1. The role of behaviors and communication in health promotion
2. Behavioral and communicational skills in health
3. The health communication process
4. Hearings, objectives and communicational strategies in health
5. Health communication programs: planning, implementation and evaluation
6. Behaviors and interpersonal communication in health
7. Behaviors and mediated communication in health
8. Health literacy and effective communication practices
2. Behavioral and communicational skills in health
3. The health communication process
4. Hearings, objectives and communicational strategies in health
5. Health communication programs: planning, implementation and evaluation
6. Behaviors and interpersonal communication in health
7. Behaviors and mediated communication in health
8. Health literacy and effective communication practices
Teaching Methods
The syllabus is addressed from the perspective of health communication process inter-pretation and developing interventions based on it, seeking to link theory and practice in the health context. Theoretical classes are centered on the exposition/reflection of the assumptions, procedures and behaviors of each stages of health communication process. In theoretical-practical classes, behavioral and communication skills and techniques in health are worked on; through the analysis of examples of communication and health behaviors, debate and brainstorming, and the performance of role-play exercises. In ad-dition to individual exercises, it is proposed to develop group work around the syllabus, with presentation and discussion in a large group.
The assessment comprises: individual written test (40%); individual exercises (30%); group work (30%).
The assessment comprises: individual written test (40%); individual exercises (30%); group work (30%).
